Abstract: The primary purpose of this research is to examine how Industry 4.0 technologies can enhance supply chain sustainability within the pharmaceutical industry. The study aims to address existing gaps in literature by focusing on the unique challenges of the pharmaceutical sector. It analyzes how advanced technologies such as predictive analytics, blockchain, and automation contribute to the overall sustainability of pharmaceutical supply chains. It also evaluates the integration of green supply chain practices with Industry 4.0 innovations to promote environmental sustainability........
KeyWords: Industry 4.0, Supply Chain Sustainability Pharmaceutical Industry, Artificial Intelligence (AI), Internet of Things (IoT), Big Data Analytics, Green Supply Chain, Digital Transformation
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